
I was asked to create a video for social media to promote local agriculture in Peterborough County. I researched farmers’ markets, gates and stands in Peterborough County. I presented a plan to my manager. I scheduled times and planned routes to the locations chosen. I spoke with local vendors and community members and filmed the locations visited. I edited the footage into one long-form video but felt it was too long to be successful on social media so I divided it into two parts to release. I am particularly proud of the motion and design of the titles included in the video. I feel they fit the Peterborough County brand well and were visually stunning and effective. I created eye-catching thumbnails and captions for each video. I coordinated with my manager to gain approval and posted the videos using Later. These videos had high engagement on Instagram and Facebook. I am especially proud of the editing work and my ability to plan and execute this complex shoot to meet a tight deadline.

